What is the purpose of continuing education for insurance agents?

The purpose of continuing education for insurance agents primarily focuses on ensuring that they remain current with regulations and industry standards. Insurance is a highly regulated sector, and laws and policies can change frequently. Agents must stay informed about these changes to provide accurate information to clients, comply with legal requirements, and maintain their licenses. This ongoing education helps agents understand new products, updates in policy language, compliance issues, and ethical considerations that arise within the industry.

While improving sales techniques or gaining new clients may be beneficial outcomes of education, the core intent behind mandated continuing education is to uphold the integrity of the profession and protect consumers by ensuring that agents are knowledgeable and compliant with all applicable laws and regulations. Reducing operational costs is generally not a direct purpose of continuing education within this context; rather, it's focused on knowledge and competency.